Specify the Tag Parameter

ActiveX and VBA Developer's Guide > Customize Toolbars and Menus > Create and Edit Pull-Down and Shortcut Menus > Add New Menu Items to a Menu >

The tag, or name tag, is a string consisting of alphanumeric and underscore (_) characters. This string uniquely identifies the menu item within a given menu.

Once a menu item has been created, you can change the tag for the menu item using the TagString property.